Friday, February 10, 2006

 
Paying people to search and share what they've found. It's a concept that's been around for a while and has been implemented in a number of ways. And, moving into the future we're seeing a number of sites that are implementing this very concept. We at PreFound.com are now excited about our entry into that space. Starting this month, PreFound.com will institute a program that will allow our Featured Finders to reap 100% of the advertising revenue generated from their Finds Page.

How will the program work? How is it different from other pay-for-search models?

Our plan is to reward experts in their fields AND regular users who have proven they can share useful and popular material by making them Featured Finders and providing a way for them to receive the advertising revenue produced by their user page. It's a win-win for everyone. Being good at finding and sharing great stuff will mean offering a good service to our regular users and high traffic (= meaningful revenue) for the Featured Finder. Also, it gives regular users something to strive for, meaning better quality links being shared, again a win for everyone.

There is no difference in the advertising model that PreFound.com is going to offer and what you've seen on a few other sites from the perspective of Google Adsense paying directly for advertising that Google places on their user pages. The big difference is that PreFound.com only offers this to qualified searchers who will offer organized, relevant links on their pages and not just offering to pay anyone that searches and shares. Make no mistake, all user pages are important to PreFound.com, because they are the source of all the content on the site. Keep making them great and there is an opportunity to reap a reward that is actually meaningful.

The key differentiator is how the system will work in practice. In summary, on most other sites offering this type of structure they actually offer the service to ALL user pages. This will mean literally pennies (if that) to any individual member participating in the program, since user pages are often simply lists of unrelated links that the member has saved. PreFound.com, in contrast, presents member pages that contain organized, relevant Groups of sites sorted by topic and sub-topic, making them very usable to people interested in the topic. By only offering the payout to qualified, high quality members, PreFound.com provides a platform that is more valuable to the regular user and ensures a potential for significant payouts to its Featured Finders. Plus, it offers an incentive for users to share quality, organized Groups so that they might someday qualify to become Featured Finders and get paid to search.

PreFound.com is primarily a search site. Its goal is to be the first 100% human-indexed search site on the web. That is, all results in its database will be provided by, indexed by (utilizing tags) and sorted by humans. It is an entirely different model compared to algorithmic search (like Google) or even algorithmic search of tagged sites (like Wink). On PreFound.com’s user pages you will see links to organized Groups of URL’s organized by topic. So, if the topic is History, you will see Groups of links about history and within these Groups will be links all related to a particular historical subject. This makes the user page very useful to other people interested in like subject matter and will drive interested parties to that page. Compare this to just a list of links, as one would see on other sites. Again, all user pages are important to PreFound.com, because they are the source of all the content on the site. But, our plan is to reward experts in their fields AND regular users who have proven they can share useful and popular material by making them Featured Finders and providing a way for them to receive 100% of the advertising revenue produced by their user page.

This type of structure ensures that the program is much more than a gimmick. If traffic to a user page is very low, then the payout from Google will be literally pennies per month. By utilizing a program like PreFound.com is offering, featuring only qualified Finders, traffic numbers can at a level in which payouts can be meaningful.

Check out our new program. We're committed to making it a win for everyone.

, , , , , , , ,


Comments:
I saw information about this on C|Net news today. Do I have to sign up for Google Adsense first? I'm not sure I know how to do that.
 
If you want to be a Featured Finder, once you qualify we can sign you up for Google Adsense if you'd like. It's very easy. Drop us an email for details.
 
Post a Comment



<< Home

This page is powered by Blogger. Isn't yours?